Grocery shopping became such an event when first going gluten free. It takes time to stop and read ingredient labels before tossing them into the cart. I still find myself reading labels wherever I go and that is exactly how I spotted this product. This was a fun find today at Target. Since most prepackaged rices have wheat containing ingredients, you can imagine how exciting it was to find a gluten free spanish rice. And in the freezer section? I am looking forward to a yummy mexican dinner soon.